Evie Jennes

BST's investment objective is to substantially increase the commercial value of their venture funds through acceleration of growth and profit. They seek an integrated perspective on business trends, technology and branding within the venture network. Their funds focus on both online and offline consumer products and services in sectors such as beverages, healthcare and wellness, entertainment and technology. They focus on seven key criteria: company fit within the firm's focus areas; identifiable value components coupled with exceptional competitive advantage; company scalability and potential; clear path to market; feasibility of delivering on Boost's promise; possibility of excellent return on investment; and the venture's exit potential. BST works closely with their venture fund firms. They provide business modelling, manufacturer sourcing, negotiating for patents and license sales, developing business coalitions, identifying global distributors and also creating communication platforms. In addition to their funds in focused sectors, they also hold and manage a venture fund with participations that do not fit into any of their targeted segments. This fund encompasses activities revolving around consumer products with a unique proposition. BST rapidly leverages the unique capabilities and seeks a short exit timeline.