Craig E. Peeples

Craig Peeples joined us in August 2005 as our Corporate Controller with more than 15 years of diverse financial experience.
From May 2001 to August 2005, Mr. Peeples held various positions at Mrs. Fields Famous Brands, a public reporting franchisor/retailer of premium snack foods, including Director of Compliance & Audits and TCBY Controller.
As part of these roles, he managed the implementation team for Sarbanes-Oxley Section 404 and improved internal controls and financial reporting accuracy, completeness, and timeliness.
Mr. Peeples was the Vice-President and Corporate Controller for TenFold Corporation, a public software company, from March 2000 to March 2001.
From September 1993 to March 2000, Mr. Peeples worked in the assurance and business advisory practice of Arthur Andersen LLP, at the time a "Big-6" public accounting firm, most recently with the title Experienced Manager.
Mr. Peeples is a graduate of the Marriott School of Management at Brigham Young University where he earned his Master of Accountancy and Cum Laude Bachelor of Science degrees concurrently.
Mr. Peeples is a Utah-state licensed certified public accountant and a member of the American Institute of Certified Public Accountants.