Martin Wilson

mobilepeople has been developing mobile publishing solutions since 2002 and mobile advertising solutions since 2007. Its technology platform is solidly built upon all of this combined experience in the market. Within this framework are mobilepeople's two main platforms: its liquid™ Publishing Suite and liquid™ Advertising Suite. The company liquid™ platforms power solutions in 16 markets across the Nordics, Europe, North America, Africa and Australasia with millions of transactions processed daily. mobilepeople offers a trio of solutions for publishers seeking to successfully target this evolving and expanding mobile audience: mobile websites, native applications for smart phones, and mobile messaging. mix, match, and find out what works for your business: Create a strong base with mobile websites: Mobile-optimized websites are a must for any publisher. Not only do they enhance the mobile user experience, but they also enable you to reach a broader mobile audience than native smartphone applications. At mobilepeople, it build and develop mobile websites that work well across a range of devices-from smaller handsets to advanced browsers (like the iPhone's Safari). It also has the capacity to manage millions of page views daily via its liquid publishing platform, which can automatically detect the device type and format content/layout accordingly to optimize the user's consumption. To further assure a seamless experience, The company specializes in designing mobile web user interfaces that take advantage of the full capabilities of any handset and minimize its limitations. Engage deeper with native smartphone applications: Looking to zero in on specific audiences or demographics? Smartphone applications are a logical and effective way to do just that. You'll be able to better engage with users using specific features and interfaces (such as video, photos, or push messaging). Native applications also provide greater access to the handset's resources, allow for offline usage, and deliver a unique way to market your content through app store distribution. At mobilepeople, it develops native smartphone applications for iPhone, Blackberry/Java, Android, and Windows Mobile. Over the past seven years, its focus has been on designing and delivering dozens of mobile applications in what might seem a new sphere to many. Expand your reach with mobile messaging solutions: Mobile messaging includes short-message-service (SMS) messages, push notifications, and even social network integration for popular platforms like Twitter and Facebook. With nearly 100 percent of the market having SMS capability on their mobile devices, mobile messages are a great way to reach users with new content and critical information. mobilepeople has been developing mobile messaging solutions for customers since founding in 2002. Seeing the market shift and grow has been a thrill for it-after all, back then it was exclusively SMS. It continue to be at the forefront of the industry as new and innovative messaging solutions arise.