Lena Margareta Patriksson Keller

Lena Margareta Patriksson Keller founded Whyred AB, where she worked as Director, Patriksson Communication Ltd., where she worked as Director & Partner, and Association of Swedish Fashion Brands, where she worked as Chairman.
Ms. Patriksson Keller also currently works at Patriksson Communication AB, as Chairman & Chief Executive Officer from 1999, H&M Hennes & Mauritz AB, as Independent Director from 2014, H & M Hennes & Mauritz A, as Director, Elite Hotels of Sweden AB, as Director, Verdani Holding AB, as Director, Herrvik Invest AB, as Director, Story Hotel AB, as Director, Seezona AB, as Director, Maria Nilsdotter AB, as Director, World Art Foundations, as Director, and Jaenerica AB, as Director.
Ms. Patriksson Keller also formerly worked at Patriksson Group AB, as Chief Executive Officer, Viking Supply Ships AB, as Director, Nordic Service Partners Holding AB, as Director in 2011, WeSC AB, as Director, and J.
Lindeberg AB, as Manager-Global Communications from 1996 to 1998.
Ms. Patriksson Keller received her undergraduate degree from Parsons The New School for Design and undergraduate degree from American University of London.